Lytical

Website analytics and insights

Category: Data & Analytics
Primary Subcategory: Marketing & Commerce Data Integration

Integration details

Description

Lytical automatically captures website activity and turns it into useful insights so you can understand traffic, behavior, and trends without digging through analytics reports. It helps you quickly answer questions like what changed, why it changed, and what to do next.

Integration type: Plugin
Verification status: Not applicable
Platform: ChatGPT
Category: Data & Analytics
Primary Subcategory: Marketing & Commerce Data Integration
Secondary Subcategories: None listed
Brand: Lytical
Access: Account required
First tracked: 2025-12-20
Tool count: 33
Geography: US

ChatGPT Plugin Discovery Score

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Primary Subcategory

Competing in ChatGPT Marketing & Commerce Data Integration

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Tools

33 tools agents can invoke

Run a live Google search for specific keywords and get the full picture: who actually ranks in the top results, who owns the featured snippet, which domains are cited in the AI Overview, and - if you name domains - exactly where each one places. Answers 'who ranks for <keyword>?', 'how is example.com ranking for <keyword>?', 'where do we rank for these 5 keywords?', and 'compare how these 3 competitors rank'. Works for ANY keyword and ANY domain - nothing needs to be tracked in Lytical and no website needs to be connected. Prefer this over lookup_domain_keywords whenever the question names specific keywords. Requires a Lyte or Pro plan.
Compare current period metrics with the previous period to see growth or decline
Get search volume, keyword difficulty, CPC, competition, and search intent for a list of keywords. Paste any keywords - they do NOT need to be tracked in Lytical and no website needs to be connected. Use for questions like 'what's the search volume for these keywords?' or 'which of these keywords are worth targeting?'. Data comes from DataForSEO. Requires a Lyte or Pro plan.
Find keywords people ACTUALLY search that are related to your seed terms, with real search volume, CPC, competition, and intent. This is real search data from DataForSEO, not AI-generated suggestions - use it for keyword discovery and to find long-tail variations. For AI-generated topic clusters and content ideas instead, use research_keywords. Requires a Lyte or Pro plan.
See whether a site is mentioned by AI assistants (ChatGPT, Claude, Gemini, Perplexity) for its tracked keywords. Shows per-platform mention rates, whether the brand and domain were mentioned or linked, where in the answer it appeared, and which competitors were mentioned instead. Use for 'are we showing up in AI search?', 'which AI platforms mention us?', or 'who gets mentioned instead of us?'.
Get a high-level analytics summary for a website including visitors, pageviews, bounce rate, and session duration
Get the breakdown of visitors by browser (Chrome, Safari, Firefox, etc.)
Get the breakdown of visitors by city
Get the breakdown of visitors by device type (desktop vs mobile)
Get raw events (pageviews, clicks, scrolls, form submissions) for a website. Use this to see individual user actions.
Get aggregated event statistics - total clicks, scrolls, form submissions, pageviews. Can group by type, path, hour, or day.
Get detailed information about a specific keyword including ranking history over time.
Get the top landing pages (entry pages) where visitors first arrive on your site
Get the breakdown of visitors by country/location
Get detailed metrics for individual pages including pageviews, unique visitors, entries (as landing page), bounce rate, and average engagement. Use for in-depth page performance analysis.
Get the number of users currently active on the website right now
Get detailed SEO scan results including scores, issues found (missing titles, broken links, duplicate content), and recommendations.
Get individual page analysis from an SEO scan - SEO score, meta tags, headings, word count, page speed, and issues for each page.
Get daily traffic data over a time period to see trends and patterns
Get the most visited pages on a website
Get the websites that are sending the most traffic to your site
Get the top traffic sources for a website (where visitors are coming from)
Generate a visual chart showing traffic trends over time. Returns a chart_url that you can display as an image, and chart_markdown with ready-to-use markdown image syntax.
Get traffic breakdown by UTM campaign to see which marketing campaigns are driving visitors
Get detailed information about a specific visitor including their session history and engagement stats
Get all sessions for a specific visitor, showing their browsing history over time
List tracked SEO keywords with their current rankings, search volume, and position changes.
List all SEO scans/crawls for a website. Shows scan status, SEO score, and pages crawled.
List all websites tracked in Lytical that you have access to
List tracking links (shortened URLs with UTM parameters) and their click statistics
List visitors (unique users) who have visited the website
Look up what keywords ANY domain currently ranks for in Google, with position, search volume, and estimated traffic. Works for competitor domains - the domain does not need to be connected to Lytical. Use for 'what keywords does example.com rank for?'. Requires a Lyte or Pro plan.
Expand seed keywords or topics into a larger keyword list, related questions, topic clusters, and content ideas using AI. Use for 'research keywords for email marketing' or 'give me content ideas around CRM software'. Set include_metrics to also fetch search volume and difficulty (Lyte or Pro only). Saves the results as a research session in Lytical.

Lytical FAQ

How do I improve a ChatGPT Plugin's discoverability?

The levers are the listing surface agents actually read: names, descriptions, keywords, tool metadata, and registry health. Which lever matters depends on where discovery breaks, which is what continuous measurement shows.

What are Lytical alternatives on ChatGPT?

As of 2026-09-29, Lytical competes with Adzviser, Catchr, Coupler.io, Dataslayer, Faraday, Feedoptimise, Funnel, Improvado AI Agent, Ingest Labs, InsightfulPipe, Master Metrics, Polar Analytics, Quanti IA, Windsor.ai in ChatGPT Marketing & Commerce Data Integration, ranked by public Discoverability Score.

Where is this profile measured?

This profile uses the geography attached to the latest public registry snapshot: US. Locale tags are intentionally omitted.

Get alerts for Lytical

ChatGPT Plugin discovery is coming soon

Competing in ChatGPT Marketing & Commerce Data Integration

33 tools agents can invoke